Academics Redesign

The academic major listing is a crucial page for prospective students researching universities. Before my involvement, the Chico State academics page made it difficult to find degree information. I reviewed the page to identify inconsistencies in both the content and user experience. Through a competitive audit of other universities, I uncovered effective tactics that I could incorporate into my design.

I redesigned the page with a focus on simplicity and usability. Post-launch analytics indicated improved traffic and higher reader retention.